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I am Gustav Christopher...

a former FinTech founder, banker, and equities trader with 15 years' experience in finance. I now work full-time as a freelance financial writer with companies ranging from start-ups to Fortune 500 companies.

I create educational articles for Finance, FinTech, SaaS and Tech clients. If you are interested in my services, please:

Contact me about your project

Selected client work (portfolio)

Topics — Accounting •

Understanding the Accounting Implications of Inventory: Why Proper Valuation Matters

Looking to understand which inventory method best to use for your business? It is important to think about this clearly before making any rash decisions, because correct inventory valuation methods and recording of inventory discrepancies can significantly impact key financial metrics.

Let's first look at the cost of goods sold and what it is. Cost of Goods sold refers to an item on the income statement that is deducted from revenue. It is the total amount a company has spent on inventory durin
Topic — Energy •

How Oil Price Impacts the Supply Chain

Oil is the pulsing vein of supply chains — when crude prices spike, your costs convulse. As transportation fuel, manufacturing feedstock, and agriculture input, this global commodity intertwines with your budget. Sudden dips and surges in the oil market translate into wild swings in expenses. Shipments, production, inventory — all shaken by the tremors.

Oil prices have been on an upward surge, with Brent crude futures climbing recently. This price spike is attributed to multiple supply and dema
Topic — Economics •

Central Bank Currency Reserves: Understanding Who Holds What and Why

In our previous article, we explored what currency reserves are and how they help promote global trade and economic stability. In this piece, we will be looking at which currencies and assets are the most widely used ones for reserves and which central banks choose to hold what kind of reserves.

Globally, currency reserves are dominated by a large allocation to US dollars and also precious metals, especially gold. As gold is traded primarily in US dollars, this underlines the de-facto standard
Topic — Investing •

How to build a core-satellite portfolio with ETFs

A core-satellite portfolio is an investment strategy that combines passive and active investments to achieve diversification, cost efficiency and the potential for higher returns.

Unlike traditional passive investment approaches, it gives you a bit more discretion to include riskier investments with high idiosyncratic risk factors, such as individual small-cap stocks, in your portfolio without compromising on excessive risk.

It works in the following way:

The core of the portfolio consists of
Topic — Economics •

Why the City of London is the Biggest Hub for Currency Trading

The City of London, also known as the Square Mile, is still one of the leading financial capitals of the world today. While Wall Street is much bigger in terms of stock trading, few people know that the City is still the biggest hub for currency trading on the globe.

In fact, London accounts for 38% of volume in global foreign exchange, much ahead of Wall Street, which is responsible for 19% of global trading.

We look in detail at why the Square Mile has held this leading position throughout h
Topic — Investing •

The 60-40 portfolio with ETFs - Explained

How to construct a 60-40 portfolio using ETFs

Building a 60-40 portfolio is something that anyone can easily do themselves with an online brokerage account or with the help of a robo-advisory platform. Here's what you need to do to build a 60-40 portfolio using ETFs:

As you probably know, you should speak to a financial adviser or use an online advice service to properly identify your risk tolerance and goals. However, the 60-40 portfolio is the universal answer for those who don't want to go
Topic — Economics •

How Does a Currency Board Work? Understanding the Mechanics of Currency Pegs

With Bulgaria likely joining the Euro in 2025 despite political difficulties delaying the adoption, one of the most successful currency boards in history will lead to the full adoption of the Euro.

Bulgaria’s currency board with the Deutsche Mark, and now the Euro, successfully stopped hyperinflation in 1998 and has remained stable since, even during the financial crisis.

In our article, we explore how currency boards work, how a currency peg is maintained and what distinguishes successful fro
Topic — Economics •

The importance of a 2% inflation target for economic stability

Do you know why inflation targets are so important for the health of our economy? In this article, we’ll explore why inflation targets are important, how they are set and why the current target of 2% makes the most sense for our current economic situation.

What is an inflation target?

An inflation target is a specific annual rate of inflation that a central bank aims to achieve for a country’s economy through its monetary policy. This target-based approach focuses on maintaining price stabilit
Topic — Net Zero •

What Are Carbon Credits And How To Trade Them

A carbon credit, in a broad sense, is a permit allowing a business holding the credit to emit (and offset) greenhouse gases or carbon dioxide. Whether this is a legal obligation for the relevant business or voluntary depends on the jurisdiction and legal carbon emission caps defined for businesses. One credit is equivalent to one ton of carbon dioxide generated or a mass equivalent to the greenhouse effect of other greenhouse gases.

Companies can typically access as many credits as they need in

A selection of brands I worked for

Services

Content I create
Blog posts and articles (SEO writing)
Thought-leadership articles (LinkedIn, company websites)
Market commentary and recap (macro, equities, bonds, FX)
Ghost-writing only, editorial responsibility and disclosures lie with publisher

Industries and sectors I work with
Finance: investment management, banking, FinTech, start-ups, real-estate
Sustainability: renewable energy, industry, alternative proteins

Rates:
Per-word-rates: depending on content, research-effort and brief
Larger projects: retainer, hourly rates

Testimonials

"Gustav is very easy to work with, he's very organised and takes feedback into account when submitting drafts. The quality of the writing is very good and not many edits are needed, if at all. He also adheres to the agreed schedule so you can rely on him when planning your content calendar."
Florence Couëdel, Marketing Director, Leading FX Platform

"Gustav is a great writer, he is very responsible, adheres to deadlines, offers ideas and feedback and writes valuable content that readers like. Highly recommend!"
Alexandra Kazakova, Marketing Director, venture-backed PropTech

Educational articles about financial content writing

My style

My writing is clear, concise, thoroughly researched, and based on sound principles. I have a deep understanding of finance and markets and know how to communicate complex ideas in a way that is easy to understand.

I am a reliable professional with a good work ethic, delivering on time and requiring minimal supervision.

Organisation

I work on a per-word rate for smaller projects and in packages including Content Strategy for larger projects. My rates depend on the complexity of the content, SEO writing at the lower end, thought leadership and research work at the upper end.

My writing process is managed very efficiently via Google suite, including automated approval emails when the content is ready for publication.

If you’re looking for an experienced, trustworthy person to take care of your content, I’d love to hear a little bit more about what you’re looking for and look forward to chatting further.

Get in Touch

Tell me some details about your project and I will get back to you with an initial assessment.

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